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Our sweet story started in the heart of Cape Town with the beautiful Table mountain. Table mountain in Khoi Khoi dialect and means “place of sweet waters”, that further along our journey inspired some of our product designs.

Like all good products, there is a good story behind the Reset Diet.

Elria and Rudy paths crossed by chance via a wellness colleague. Elria as an entrepreneur dietician and Rudy, an entrepreneur medical doctor, both had businesses in the medical wellness industry ranging from genetic diet screening and medical wellness checkups.

The seed was sowed as Rudy was on a mission to lose weight for his first ABSA Cape Epic, he researched diets and the world's new trends. As we learned more about the groundbreaking benefits of extended fasting compared to only time-restricted eating (intermitted fasting) most people know, we saw the need for a fasting type diet in the South African market space.

We realized that South Africa has a diverse and very unique flora with some remarkable health properties and enlisted the help of a specialist in African Botanicals to help us source the best products for the use we needed and combined these into a pioneer product for the South African market.

It has been quite a journey to find the right products, mix them into the formulas, and make sure the taste is something we would use ourselves.

We are proud of the product we developed and very excited to see people better their health and lives using the Reset Diet.